Logo Jamming

 

I decided to post my logos in a space that I felt was a suitable for the logo I altered. Even though I picked a logo that isn't exactly a poke at the brand so after thinking about the logo I decided to explore other ways in which I could use the logo. Having recently discovered the downstairs portion of the Ceasar Chaves building I found that there is a bar on campus and after a couple of days of scouting other spots, I decided to make this my place in which to post. 

I am not really sure why the college has a bar on campus and it strikes me as odd that they would. Sure I like to drink as much as the next guy but I don't want to have to deal with that while I'm at school. There is always the temptationi to skip class and grab a beer. Sure it is a test in self-control but still and why not be able to bring booze to class as well. 

So they got jammed!

Mock 1 & Before

Thoughts on Culture Jamming

I find myself being drawn toward the culture jamming article by Mark Dery. It frustrates me however that more artist are not going through with such projects. Art is suppose to be the commentary upon which modern times are examined. Such ideas should be expanded.

"Dwindling funds for public schools and libraries, counterpointed by the skyrocketing sales of VCRs and electronic games, have given rise to a culture of "aliteracy," defined by Roger Cohen as "the rejection of books by children and young adults who know how to read but choose not to." The drear truth that two thirds of Americans get "most of their information" from television is hardly a revelation."

We know that this is happening yet little is to be done against the ad campaigns of big industry who is in affect creating a more "aliterate" culture. The rules have changed and steps must be taken to reach people to the danger of fully digitalized media.

Martin A. Lee and Norman Solomon level another, equally disturbing charge:

In an era of network news cutbacks and staff layoffs, many reporters are reluctant to pursue stories they know will upset management. "People are more careful now," remarked a former NBC news producer, "because this whole notion of freedom of the press becomes a contradiction when the people who own the media are the same people who need to be reported on."

Extended Body

 

Lisa Bufano is a dancer and performing artist who has gone through bilateral below knee and finger amputation. Here is a performance from “Five Open Mouths” in which she wears some extremely awesome prosthetic springing feet. Hit the jump for a shot of her another one of her setups—a spider-like four-appendage extension. 

 

http://www.coroflot.com/kaylenek?city=Seattle&specialty=4&

 http://gajitz.com/super-flexible-prosthetic-leg-shows-womens-personal-style/

Outfeet_Aviya Serfaty from aviyaya on Vimeo.

 

http://www1.uni-ak.ac.at/industrialdesign/joomla/index.php?option=com_projectmanagment&typ=project_single&project=104&media=3

http://www1.uni-ak.ac.at/industrialdesign/joomla/index.php?option=com_projectmanagment&typ=project_single&project=28&media=1

na:vi is a GPS navigating system for the blind people. It helps them to stay oriented in every situation without having to use the white cane or
a guiding dog. A combination of modern technology
- guiding gyroscopes, laser range finder together with the GPS navigation with 3 dimensional user interface and elegant design.

 

http://www1.uni-ak.ac.at/industrialdesign/joomla/index.php?option=com_projectmanagment&typ=project_single&project=89&media=1

Art by Chance:

Stabbed Wife Miserably Blinked

Novel used: The Convalescent by Jessica Anthony

iPod Symphony

iPod Symphony

1. Start by selecting an artist that starts with the first letter of your middle name.

2. Select the first iPod. From there, scroll 3 full rotations and select that artist.
Pick the first album and then play the 4th song in there.

3. On the 2nd iPod, scroll to the first artist that starts with the last letter of your last name, scroll
up one full rotation. Select the first album, simultaneously pause the first
iPod and play the second iPod. Once finding the new song, let the other song
play for approximately 10 more seconds before switching.

4. Continue using the same transition when switching between songs.

5. 1st iPod, select new artist, scroll 3 full rotations, select 1st album, select 2nd
song.

6. 2nd iPod, select new artist, scroll 5 full rotations, select 1st album, select 3rd
song.

7. 1st iPod, select new artist, scroll 4 full rotations, select 1st album, select 5th
song.

8. 2nd iPod, select new artist, scroll 3 full rotations, select 1st album, select 1st
song.

9. 1st iPod, select new artist, scroll 2 full rotations, select 1st album, select 4th
song.

10. 2nd iPod, select new artist, scroll 1 full rotations, select 1st album, select 2nd
song.

11. 1st iPod, select new artist, scroll ½ a rotation, select 1st album, select 1st song.

12. 2nd iPod, select new artist, scroll 3 full rotations, select 1st album, 7th song.

13. 1st iPod, select new artist, scroll 4 full rotations, select 1st album, select 9th
song.

14. 2nd iPod, select new artist, scroll 2 full rotations, select 1st album, select 5th
song.

15. 1st iPod, select new artist, scroll 5 full rotations, select 1st album, select 3rd

Johnnie Walker Bomb

 

Culture Jamming

Some great quotes from 'Culture Jamming: Hacking, Slashing and Sniping in the Empire of Signs' by Mark Dery

------------------------------------------------------------------------

"Dwindling funds for public schools and libraries, counterpointed by the skyrocketing sales of VCRs and electronic games, have given rise to a culture of "aliteracy," defined by Roger Cohen as "the rejection of books by children and young adults who know how to read but choose not to." The drear truth that two thirds of Americans get "most of their information" from television is hardly a revelation."

------------------------------------------------------------------------

"The effects of television are most deleterious in the realms of journalism and politics; in both spheres, TV has reduced discourse to photo ops and sound bites, asserting the hegemony of image over language, emotion over intellect."

------------------------------------------------------------------------

Martin A. Lee and Norman Solomon level another, equally disturbing charge:

In an era of network news cutbacks and staff layoffs, many reporters are reluctant to pursue stories they know will upset management. "People are more careful now," remarked a former NBC news producer, "because this whole notion of freedom of the press becomes a contradiction when the people who own the media are the same people who need to be reported on."

------------------------------------------------------------------------

Meanwhile, the question remains: How to box with shadows? In other words, what shape does an engaged politics assume in an empire of signs?

The answer lies, perhaps, in the "semiological guerrilla warfare" imagined by Umberto Eco. "[T]he receiver of the message seems to have a residual freedom: the freedom to read it in a different way...I am proposing an action to urge the audience to control the message and its multiple possibilities of interpretation," he writes. "[O]ne medium can be employed to communicate a series of opinions on another medium...The universe of Technological Communication would then be patrolled by groups of communications guerrillas, who would restore a critical dimension to passive reception."

Eco assumes, a priori, the radical politics of visual literacy, an idea eloquently argued by Stuart Ewen, a critic of consumer culture. "We live at a time when the image has become the predominant mode of public address, eclipsing all other forms in the structuring of meaning," asserts Ewen. "Yet little in our education prepares us to make sense of the rhetoric, historical development or social implications of the images within our lives." In a society of heat, light and electronic poltergeists- --an eerie otherworld of "illimitable vastness, brilliant light, and the gloss and smoothness of material things"---the desperate project of reconstructing meaning, or at least reclaiming that notion from marketing departments and P.R. firms, requires visually-literate ghostbusters.

http://project.cyberpunk.ru/idb/culture_jamming.html

Some Logo Thoughts

Johnny Walker - Logo Design History

Originally known as Walker's Kilmarnock Whisky, the brand is a legacy left by John 'Johnnie' Walker after he started to sell whisky in his grocer's shop in Ayrshire, Scotland. The brand became popular, but it was his son Alexander Walker and grandson Alexander Walker II who were largely responsible for establishing the whisky as a widely popular brand. Black Label and Green Label Pure Malt

Walker died in 1857, but his legacy was assured as the Walker family developed the business and grew the Johnnie Walker brand to become world famous.

Alexander Walker first introduced the iconic square bottle in 1870. The other identifying characteristic of the bottle is the label, which is applied at an angle of 24 degrees.

In 1908, when James Stevenson was the Managing Director, there was a rebranding of sorts. The whisky was renamed from Walker's Kilmarnock Whiskies to Johnnie Walker Whisky. In addition, the slogan, "Born 1820 - Still going Strong!" was created, along with the Striding Man, a figure used in their advertisements for around fifty years. Commercial artist Tom Browne created an image of a man wearing a red coat with tails, a top hat, quizzing glass (or monocle) and Hessian boots, and carrying a cane. It was created in the likeness of company founder John Walker

Branding Tips - LogoMojo.com

http://www.logomojo.com/best-logos/johnny-walker-logo-design-history